Local PPC Advertising, Google Links Up With YellowPages.ca

Google puts feet on the ground in Canada. Yellow Pages™ Group has announced that they have reached an agreement to become the first reseller of Google adwords in Canada.

The deal makes sense for both parties; Google now has the feet on the ground to reach out to the enourmous small and medium business audience that Yellow Pages™ Group has spent decades developing and Yellow Pages™ Group teams up with the search king. Google owns approximately 78% of the search market in Google Canada.

The only thing missing is organic search. Let’s keep our eyes open to see if yellowpages.ca listings start appearing at the top of natural search results in Canada.

This entry was posted on Wednesday, October 10th, 2007 at 11:14 am and is filed under Local Search, Local Yellow Pages™. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.