The Kelsey Group and Search Engine Strategies (SES) are partnering in order to enhance the content of both events.

SES will provide lead tactical SEM and SEO sessions for the upcoming Kelsey Group Interactive Local Media 2007 conference.

The Kelsey group has provided powerful data for the directory business for years and they will provide local content sessions for SES Chicago.

According to BizReport, local search grew 40% faster than general search this year. Services such as Internet Yellow Pages™ and local directory sites grew faster than general search on Google, Yahoo and MSN.

Superpages is following in the footsteps of RH Donnelley (DexKnows) and adding video advertising to its website. Search Engine Land offers more info, including an example of a local florist. Sesimi will be offering video advertising in our local directory in the near future.